Accelerated growth, thousands of products in motion, multiple internal platforms, and a distribution chain that never stops.
That was the day-to-day reality at Tecnosinergia, one of the most important technology wholesalers in Mexico.
But there was a problem: the technology supporting their operation was no longer enough.
Here’s how they went from relying on isolated, inflexible systems to building an integrated, measurable, and scalable operation powered by Oracle NetSuite and guided by Efficientix.
Tecnosinergia is a leading company in the import and wholesale distribution of technology and security solutions. With a massive portfolio, fast-growing sales, and dozens of interconnected processes, the company needed more than just an administrative system:
It needed a platform capable of bringing everything together.
As Jonathan Idi, Chief Technology Officer, puts it:
“Switching to Oracle NetSuite was one of the best decisions we’ve made… now we can get reliable information from across the business quickly and easily.”
Over time, the company accumulated internal platforms, custom processes, and systems that didn’t talk to each other.
The diagnosis was clear:
This was especially critical for a company with hundreds of users operating simultaneously and an immense product catalog.
The operation needed structure, connectivity, and speed.
For a technology wholesaler, response time is everything.
Without a centralized platform, the risks kept growing:
The company was growing… but its systems weren’t.
Tecnosinergia evaluated different alternatives, including:
But none of them offered the level of flexibility needed to integrate the multiple internal platforms for inventory, customers, and payments that the company had developed.
NetSuite, on the other hand, offered exactly what they needed:
As Jonathan puts it:
“We’re one of the companies with the most customizations in the platform… without NetSuite’s flexibility, we wouldn’t have achieved the integration we needed.”
The challenge wasn’t just the platform — it was finding the right partner.
The original provider couldn’t fully leverage NetSuite’s potential… and the operation was starting to feel it.
That’s where Efficientix came in.
Tecnosinergia finally found a partner that offered:
The shift was radical.
As Jonathan says:
“Efficientix allowed us to get the most out of NetSuite. They adapted the platform to our operation and gave us exceptional support.”
With Efficientix’s guidance, Tecnosinergia transformed its operation across three key fronts:
Centralized operation in a single system
Elimination of errors and rework
Faster, more reliable workflows
Detailed product-level tracking
Improved visibility of inbound, outbound, and warranty flows
Real control across the entire distribution chain
KPIs for every area
Instant access to up-to-date executive information
Early correction of operational issues
As Jonathan mentions:
“Real-time reporting allows us to fix issues before they turn into bigger problems.”
The results were undeniable:
✨ 33% growth by focusing on their core mission without worrying about the back office
👥 120 users operating on NetSuite
🔗 Full integration with custom-built internal platforms
⚙️ Automation that freed time and resources
📦 Better inventory control and traceability
📊 Real-time KPIs across the entire business
Tecnosinergia went from “making things work however possible” to running a modern, integrated operation fully managed through NetSuite.
| Before | After |
|---|---|
| Isolated, rigid systems | A single, flexible platform |
| Slow, unreliable reports | Real-time information |
| Rework and operational errors | Standardized, automated processes |
| Limited integrations | Full connection with internal systems |
| Lack of visibility | Complete control of inventory and key areas |
For Tecnosinergia, migrating to NetSuite wasn’t just a technological shift —
it was an operational transformation that restored control, speed, and the capacity to innovate.
And Efficientix’s guidance was essential to unlocking the platform’s true potential.
This case shows that for companies managing thousands of products and complex processes, a flexible, well-implemented ERP is the difference between scaling… or falling behind.