Growth is the goal of every company, but when growth arrives before operational order, the result is usually the same: more manual work, constant errors, and loss of profitability 📉.
That was exactly what Dulces Gaby experienced a family-owned confectionery company that, despite having a solid product and a brand with history, was operating with processes that could no longer support its pace of expansion.
In this success story, we share how Dulces Gaby transformed its operation using Oracle NetSuite ERP and the strategic support of Efficientix, moving from Excel-based management to a unified, modern platform ready to scale 🚀.
Dulces Gaby: a family business that needed to bring order to its growth
Dulces Gaby is a company dedicated to the production and commercialization of sweets, with an operation that combines its own stores and distribution centers. Over time, the business grew in volume, points of sale, and operational complexity.
However, internal management did not evolve at the same pace. Much of the operational and financial control depended on spreadsheets, manual processes, and constant reconciliations. Excel had unintentionally become the backbone of the operation 🧮.
The problem: inconsistent inventories and limited financial visibility
Growth began to expose structural issues. Daily operations became difficult to control, and errors started to repeat themselves.
Dulces Gaby faced inventories without batch control or expiration dates, discrepancies between sales and accounting, cash register errors, and manual processes in purchasing and finance. In addition, there was no real-time visibility into the business, forcing decisions to be made with incomplete or outdated information.
All of this directly impacted profitability and created a high dependency on key individuals to understand what was really happening in the operation.
The risk of doing nothing: growing without operational control
Continuing to operate this way involved real risks ⚠️. Higher volume meant a greater likelihood of errors, losses due to expiration, and financial disorder. Without a solid technological foundation, opening new stores or scaling operations became increasingly complex.
Growth, instead of being an advantage, could turn into a bottleneck.
The decision: an ERP to unify the entire operation
Dulces Gaby needed more than a system change. It required a platform capable of connecting inventories, sales, stores, and finance, automating critical processes, and delivering reliable real-time information.
The choice was Oracle NetSuite ERP, implemented by Efficientix, as the technological foundation to bring order to operations and prepare the company for its next stage of growth 📊.
The solution: Oracle NetSuite integrated across the entire operation
Efficientix implemented Oracle NetSuite by connecting stores, distribution centers, and the finance area into a single platform. This eliminated duplicate data entry, reduced manual errors, and enabled much clearer and more controlled processes.
A key element was the integration with Zoku POS and Zoku Inventory Management, allowing sales, inventories, and finance to work in sync and in real time. Every store transaction automatically impacts inventory and accounting, without the need for later reconciliations 🔄.
What changed in day-to-day operations
The transformation was quickly reflected in daily operations. Dulces Gaby gained precise inventory control, including batches and expiration dates, reducing losses and improving planning.
Purchasing, accounts payable, and accounts receivable processes were automated, reducing errors and administrative time. Financial reporting stopped being a headache: today, information is clear, reliable, and accessible for decision-making.
Key improvements achieved:
- Full inventory control from store to warehouse
- Faster and more accurate point-of-sale transactions 🛒
- Automated, real-time reconciled finances
- Reliable information for strategic decision-making
The result: a modern operation ready to scale
Today, Dulces Gaby operates with a technological platform aligned with its reality and expansion plans. The company has a solid foundation that allows it to grow without losing control or its essence.
As Gabriela Cervantes, General Director of Dulces Gaby, summarizes:
“NetSuite gave us the order we needed, and Efficientix helped make it possible. Today we operate with more control and less stress.”
Why this success story matters
This project shows that digital transformation is not exclusive to large corporations. It is also key for family-owned businesses that want to grow with control, efficiency, and clarity.
Efficientix did not just implement NetSuite; it supported Dulces Gaby in the evolution of its operation, laying the groundwork for sustainable and orderly growth 🤝.
Conclusion: growing with order without losing essence
The Dulces Gaby success story proves that it is possible to modernize a traditional company without sacrificing its identity. With Oracle NetSuite and the right guidance, growth stops being a risk and becomes an opportunity.
Today, Dulces Gaby is ready to open more stores, manage higher volumes, and continue growing… but now, with an operation as solid as its product 🍬.
